ABOUT CITED.

We build the measurement platform
your competitors will buy from.

Cited. is the UK's first dedicated Generative Engine Optimisation agency. We publish the research your category will quote, deliver the visibility model your board will adopt, and ship the programme that makes sure AI engines cite your brand first.

#1
UK-dedicated GEO agency, est. 2024
6
AI engines monitored in Cited Monitor
100+
brands scored in our UK AI Visibility Index
£3.2B+
combined revenue of client portfolio
WHAT WE BELIEVE

Six beliefs that shape every engagement.

These aren't marketing taglines. They're the rules we say "no" to clients over when something doesn't fit.

01 / BELIEF

The brand that gets cited gets chosen.

Over the next 36 months, every category will have one brand the AI engines quote first. That position is being decided now. We make sure it is yours.

02 / BELIEF

GEO is not SEO with a new label.

Different measurement model, different authority strategy, different content architecture. Retrofitting an SEO agency to do GEO is the most expensive mistake in the 2026 CMO playbook.

03 / BELIEF

Measurement precedes strategy.

You cannot own a position you cannot measure. We built Cited Monitor because no measurement layer existed. It's now the starting point of every engagement — and, eventually, your competitors will buy it from us.

04 / BELIEF

Evidence beats agency opinion.

Every recommendation we make is grounded in data: Seer, Gartner, McKinsey, Forrester, Similarweb, our own index. Full sourcing on every claim. If we can't cite it, we don't say it.

05 / BELIEF

Regulated industries deserve regulated-grade work.

Fintech, legaltech, healthtech — your legal team needs to defend every decision we make. We run programmes aligned to EU AI Act, GDPR, FCA, and sector-specific compliance, documented from day one.

06 / BELIEF

One cited brand per category. Period.

Fast movers define the answer. Slow movers inherit what the algorithm decides. The cost of waiting compounds every quarter until the category is closed.

FOUNDER

Built by an operator, not an agency veteran.

AB
"I spent 15 years watching agencies sell SEO as a one-size answer. GEO deserves its own agency, its own measurement layer, and its own rigour. So we built it."
Alex Beleaev — Founder & CEO ex-operator in e-commerce and B2B SaaS. Built and sold two brands before founding Cited. Lives in London, works across UK / EU / Dubai. Speaks English, Russian, and Romanian.
LinkedIn → Writing alex@cited.agency
FEATURED IN SIFTED SPEAKER · MARKETING WEEK LIVE CONTRIBUTOR · SEARCH ENGINE LAND
AS QUOTED IN
Sifted The Drum Marketing Week Search Engine Land Econsultancy B2B Marketing
WHO WE DO NOT WORK WITH

We say no more often than we say yes. Five types of engagement we will politely decline.

  • Brands that want a miracle in 30 days. GEO compounds. Meaningful citation lift takes 60–90 days minimum. If you need headline numbers by end of month, we are not your agency.
  • Brands that do not sign a data-access agreement. We need read access to your analytics, GA / Search Console / CRM, or we cannot prove attribution. No data, no engagement.
  • Brands whose product is genuinely bad. GEO amplifies what exists. If your NPS is negative and your reviews are warning signs, we will tell you to fix the product first. We are not here to polish a sinking ship.
  • Brands that want us to ghostwrite fake reviews or buy inauthentic citations. Hard no. Our team will not compromise the authority layer that makes GEO work in the first place.
  • Brands in sectors we will not take. Gambling (without sector specialism), adult content, crypto speculation, political advocacy. We keep our focus narrow on purpose.
THE TEAM

Small, senior, and operator-grade.

Every engagement is led by an operator who has shipped a GEO programme before. No junior-heavy team. No account-manager buffer between you and the work.

TK
Tatiana K.
HEAD OF STRATEGY
Former Head of Marketing at a £40M ARR SaaS. Leads Silver/Gold engagements across SaaS and fintech.
MR
M. Rodriguez
CONTENT LEAD
15 years in editorial. Writes the citation-first content AI engines extract cleanly — at volume.
DJ
D. Jacobs
DIGITAL PR LEAD
Tier-1 UK and EU press contacts. Secures the placements the AI training set actually quotes.
KL
K. Lee
DATA & ATTRIBUTION
Ex-analytics engineer at a public marketplace. Builds the custom revenue attribution layer Gold clients rely on.
WHY NOT A GENERAL SEO AGENCY?

Six ways we're built differently.

🎯
Dedicated, not retrofit
GEO is our only service. Every hour is spent on AI search — not split across legacy SEO, paid media, and creative.
📊
Proprietary measurement
Cited Monitor tracks your brand across six AI engines in real time. Most "GEO agencies" still rely on manual prompt testing.
🇬🇧
UK-first market intelligence
Our quarterly UK AI Search Visibility Index covers 100+ brands across 5 verticals. A view no US platform can match.
⚖️
Regulated-industry depth
Programmes aligned to EU AI Act, GDPR, FCA, and sector compliance. Your legal team can defend every decision we make.
🧾
Evidence-based
Every recommendation grounded in market data, not agency opinion. Full sourcing on every claim we make.
🏆
The cited brand gets chosen
Over the next 36 months every category has one brand the AI engines quote first. We make sure it's yours.
WORK WITH US

The category's AI answer is being decided now.

Book a 30-minute discovery call. Get your free AI Visibility Snapshot within 5 working days. Decide if we're the right partner.

⚡ Book the call See the results